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Monday, November 18, 2024

Rumor Mill: Kellogg’s Super Mario Cereal Will Feature Select Amiibo Sticker Boxes

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Let’s a-go…on an Odyssey to the breakfast aisle!

Goodness knows that it’s been long enough since we’ve seen a Mario-themed breakfast cereal—28 years, in fact, since the Nintendo Cereal System, which packaged two bags of Mario and Zelda cereal in the same box. A man works 60 grueling hours a week fixing leaky sewer pipes, battling demented turtle kings, and cleaning graffiti just to be told his princess is in another castle? He deserves a cereal. Or at least a dedicated pasta brand more esteemed than SpaghettiOs.

And it looks like that might** finally happen. After the kind of digital sleuthing that would put Mario is Missing! to shame, I stumbled upon multiple references, including one with the above box art, to an upcoming Super Mario Cereal from Kellogg’s. In true Kelloggian fashion, it pairs oat pieces with colored marshmallow shapes—in this case, crunchy stars are flanked by Super Mushrooms, 1-Up Mushrooms, and ? Boxes. But most importantly, some boxes of this “Mixed Berry” cereal are Amiibos in and of themselves, allegedly able to be used with Super Mario Odyssey for the Nintendo Switch.

I can only assume that it gives Mario a Dig’em the Frog hat, and Snap, Crackle, Pop hats for all the Toads. Either way, I hope an Animal Crossing Cereal is next: Tom Nook’s Crunchy Bells with Real Fruit Bits, anyone? Just shake it up!

**Update: Though the box art may not be finalized, reader Chris has allegedly received confirmation from Kellogg’s that this cereal should be hitting shelves soon! Mamma mia:

“We cerealously appreciate your continued interest in seeing a Nintendo cereal, Chris! We hope you’ll keep an eye out for the new Super Mario Cereal that is hitting store shelves now. This star-shaped cereal features Super Mario-inspired marshmallows, and a limited number of packages will have an Amiibo powerup sticker that can be used on the Super Mario Odyssey game with the Nintendo Switch gaming console. We also appreciate your additional feedback regarding classic cereal favorites, and thanks for taking the time to write!” —@KelloggsUS

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